What does it mean to lead in the time of AI?

Summary

In today’s rapidly evolving AI landscape, leaders of mid-size and scale-up businesses have a unique opportunity to equip themselves and their go-to-market teams with the skills to leverage AI for faster, smarter business outcomes. By empowering teams to lead AI with deep context, expertise, and clear direction, leaders can unlock AI’s full potential to accelerate growth and outperform larger competitors. Are you ready to take the next step in mastering AI and leadership for your business?

Webinar:

Leaders In A Dangerous Time

Episode 1

Check out our video conversation

GTM Leaders, are you equipping yourself and your go-to-market teams to outpace your competitors with AI?

In today’s fast-evolving AI landscape, mid-size and scale-up businesses have a distinct advantage: the ability to adapt faster than their larger counterparts. But here’s the key – AI is a tool for creating a competitive advantage that you and your teams need to master now to stay ahead.

I’ve spent countless hours integrating AI—like ChatGPT—into my business, optimizing processes and empowering my team. The result? We’re moving faster, more effectively, and making better decisions. But here’s the challenge: enabling your team to truly lead with AI takes strategy.

That’s where the breakthrough came during conversations with my colleague, Dale Simpson. Together, we’ve crafted a simple approach to help leaders at scale-up businesses equip their teams to leverage AI for faster, smarter business outcomes.

How are you equipping your team with leadership skills to unlock AI’s potential?

Lead to Empower AI

It’s time to think well beyond a simple adoption strategy for AI. How are you using your leadership skills to leverage AI as a key contributor to your team? What would happen if your team knew how to manage AI outputs and consistently drive better results?
Optimize AI with Deep Context

AI performs best with context. Are you and your team giving it the information it needs to generate outputs that are truly aligned with your industry and goals? Think about the edge that deep customization and integration can provide.
Fuel AI Outcomes with Expertise

AI can’t replace human expertise—it amplifies it. But it’s only as good as the input you and your team provide. Are you training your AI to think like an expert in your field? What if every output was laser-focused on delivering outcomes unique to your industry?

AI can accelerate your business like never before, but only if you equip your team to lead it with intention, context, and expertise.

I’ve attached a diagram that breaks down these strategies for driving better outcomes with AI. Ready to learn more? It’s time to start training your team to master AI as a growth tool, not just a productivity booster. Watch for more from my collaboration with Dale as we introduce new ideas to help you and your team accelerate.

How are you using AI to accelerate your team’s performance and impact in your business?

Watch the Webinar:

Leaders In A Dangerous Time

Episode 1

PETER MEYERS

Peter is an executive advisor, consultant, and facilitator who happily lives and breathes sales strategy and customer experience. With a razor-sharp focus on making sales teams more effective, he combines his creativity, collaborative style, and relentless drive for results. Before Portage, he held VP roles in sales, marketing, and product innovation at LoyaltyOne, Epsilon, The Toronto Region Board of Trade, and Engage People. When he’s not exploring new sales strategies, he’s taking in the great outdoors.